
901 Bleemel Ln
Overview
This 1966 ranch in Mt Washington represented exceptional value in a buyer-friendly market. At $150 per square foot, the 3-bedroom, 1-bathroom home was priced nearly $40 below the area median of $191 per square foot. The property attracted buyers seeking affordability without sacrificing space, offering 1,638 square feet of living area at $245,000. With 7 months of inventory available, buyers had ample time to evaluate options, yet this home sold at full asking price within the typical 43-day market timeframe. The sale demonstrated how proper pricing captures buyer attention even when competition is moderate and inventory levels favor purchasers.
Challenge
The primary challenge was positioning a 1966 ranch home in a market where buyers had abundant choices and time to deliberate. With 7 months of available inventory and moderate buyer competition, properties needed compelling value propositions to stand out. This home's single bathroom configuration could potentially limit appeal to families seeking more convenience, while its 58-year age meant competing against newer construction and recently updated properties. The key was leveraging the home's spacious 1,638 square feet and attractive price point of $150 per square foot—significantly below the $191 median—to attract value-conscious buyers who prioritized affordability and space over modern amenities.
Solution
The solution centered on strategic pricing that acknowledged market realities while highlighting the home's strongest assets. By pricing at $245,000—well below the $305,000 median sale price—we positioned the property as an immediate value play for buyers who understood square footage economics. The 1,638 square feet at $150 per square foot created compelling math that resonated with purchasers prioritizing space over luxury finishes. Rather than competing on amenities, we emphasized the home's practical layout and affordability advantage. This approach proved effective in a market where buyers had time to compare options, as the property achieved full asking price within typical market timing. The sale demonstrated that in buyer-friendly conditions, aggressive value pricing can generate decisive action even when competition remains moderate.
Results
The results exceeded expectations in a market that typically favors buyers. Despite 7 months of available inventory giving purchasers extensive options, the home sold at full asking price of $245,000 within the standard 43-day timeframe. The strategic pricing at $150 per square foot—$41 below the area median—created immediate recognition of value that transcended the moderate competition environment. The sale validated our approach of emphasizing affordability and space over amenities, proving that even in buyer-friendly conditions, properties positioned correctly can achieve asking price. This outcome demonstrated how understanding market dynamics and pricing accordingly generates decisive buyer action, even when inventory levels typically extend negotiation periods and reduce seller leverage.
Community And Schools

Monica Dunlap
Broker/Owner
I am eager to be your trusted Realtor! A little about me. I am a full-time, full-service real estate agent on the Totally About Houses Team.
I am a real go-getter by nature and I bring a strategic yet personable approach to the home-buying and home-selling process. Drawing from years of experience in Real Estate and as a restaurant district
manager previously, I have built a reputation for my refreshingly friendly
customer care and proven ability to guide buyers to obtain the best value for their dream home and to assist sellers in a smooth, stress-free sale of their home.
I have extensive knowledge of the different cities and neighborhoods across Louisville and its surrounding cities and counties. I
serve the entire Louisville area and specializes in home buying and selling, investment properties, luxury homes, and multi-residential properties.
I have a Bachelor’s Degree in Business Management from the University of Louisville. Now I bring my passion and sharp attention to detail to help buyers in a highly focused search for their new house and to help sellers get the most value for their home.
I understand that buying and selling are one of the biggest decisions in a client’s life and I view the representation and guidance of my clients through this process as a true privilege. I look forward to meeting you
soon and serving you as my client.










